Dallas, TX

Jesse Is Heavyweight had not released an open air recording since the deadly pandemic of 2020. That’s a huge deal for the southern rap maven who made his bones grinding state to state selling his music like weight. With over 30 underground releases, solidifying Jesse as a rap giant, his audience base of largely black men and women ranging ages 14 – 75 in urban America, felt the void.

As Jesse fell silent musically, the greater hip hop community began to grumble about a lack of quality on the music scene. During this time period Nas and lyricists like Killer Mike were able to thrive and receive widespread critical acclaim as hip hop fans scoured for anything of substance. Both emcees winning Grammys for best rap album for the first time in their illustrious careers. Great emcees who had been only championed by their fan bases became more revered during this great drought of quality rap music.

Jesse stayed quiet, taking a vow of musical silence until the pandemic was declared over and done with. For 4 years the pandemic raged globally while Jesse left hip hop dehydrated. His only release during the time period was a music video to a song that was out before the pandemic kickstarted. The pandemic destroyed millions of lives, effecting the world in ways many never imagined. Once the pandemic was announced to no longer be a threat Jesse Is Heavyweight has emerged as the most respected emcee from the Dallas, Texas area from one freestyle.

The hard times the world incurred has the traditional hip hop audience more demanding of authenticity and that’s why upon release of Jesse’s Don’t Drop The Ball Freestyle he was highlighted on the most respected hip hop platform with over 109 million listeners, The Joe Budden Podcast, a hip hop talk show hosted by respected lyricist turned statesmen Joe Budden.

With Jesse’s sing-songy style, catchy wordplay and introspective take, Jesse’s Don’t Drop The Ball Freestyle is a contemporary masterpiece and in the running for the best rap performance of the year. The music video is directed by an international art house, The Kindergarten Class, who wanted to forefront the lyrical content over visual noise so popular today in hip hip videos. Making the artsy visual of Don’t Drop The Ball feel like an actual work of art.

Nikki Mack, Editor In Chief